- Keyword Research: Identifying and targeting specific keywords that potential customers are searching for.
- On-Page SEO: Optimising individual web pages to rank higher in search engines, which includes content enhancement and HTML tag updates.
- Technical SEO: Improving the technical aspects of a website to increase the ranking of its pages in the search engines, including site speed, mobile-friendliness, and indexing.
- Content Creation: Developing high-quality, relevant content designed to engage readers and improve keyword rankings.
- Link Building: Acquiring high-quality inbound links from other websites to boost domain authority.
- Local SEO: Optimising your website to capture more traffic from local searches, important for businesses with physical locations.
- SEO Audit: Performing regular audits to identify and rectify issues that could impact site performance and search engine rankings.
- Competitor Analysis: Analysing competitor websites and SEO strategies to identify opportunities for improvement and differentiation.
- Reporting and Analytics: Monitoring performance and providing insights based on key metrics like traffic, rankings, and engagement.